purity RSS

Hello everyone! An apology to all our readers for not posting on a weekly basis the past few months. We’ve been busy getting our physical store back and running after lockdown. However, always feel free to write us if you have any jewellery related question and we will try our best to respond promptly and provide all the information you need.   Today we will discuss one of my favorite birthstones; Sapphire (I might like it more since it is my birthstone).  We will go about it differently by using frequently asked questions by customers and answers to them. How...

The price of gold has surged to reach record highs. As this precious metal keeps moving further into uncharted territories in the global stock markets, many are eager to get a share of the profits by investing in gold. The question is: When is the right time to enter the market? And how much should one invest in gold to get a share of those mouth-watering profits?   A little history will help give us a clearer idea of why the prices of gold have risen so high this year (2020). Being one of the world’s earliest forms of currency,...

There is an old saying that goes: "If a woman wears diamonds, you look at the diamonds; if a woman wears pearls, you look at the woman." Pearls have been the embodiment of elegance, grace, and sophistication for centuries. Beautiful in all shapes, colors, and sizes; the market of pearls has nevertheless caused some confusion for consumers due to the different varieties available and their origins. Unlike diamonds, they do not have clear-cut characteristics that can form a guide in appraising the gem easily (the 4C’s makes it relatively easy for consumers to figure out the baseline value of a diamond). Nonetheless, pearls have been...

There is an old wives’ tale that says ‘gold is gold’; encouraging women to decorate themselves in gold jewellery rather than other materials with the aim of attaining a “blingy” investment. However, not all gold is gold! Anyone that has visited a jewellery shop has been told gold comes in different purities meaning there are different types of gold jewellery. I have noticed that this always confused customers and made the decision of choosing gold purity difficult. My aim today is to clarify the difference in gold purity and how such differences can affect the price, design, and the value...